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Multi Brand Franchise Development VP – North West

Closing Date: 22nd June 2026

Vidu Group

About this position

Vidu is working on a super exciting assignment in the search for a Multi Brand Franchise Development VP, on behalf of a rapidly growing logistics, retail and tech business who operate one of the UK’s largest networks of entrepreneur-led multi-service centres.

Across their network, they support SMEs and consumers with multi-carrier logistics, shipping, eCommerce, print, marketing and business service solutions through a highly personalised and locally driven model.

As part of their next phase of growth, they are seeking an ambitious and commercially driven Franchise Development VP to lead the strategic expansion and performance of their UK franchise networks across all three of their brands.

This is a senior leadership role focused on accelerating sustainable network growth, strengthening franchise recruitment performance, improving territory expansion strategy, and scaling a high-performing UK “Acquire & Convert” growth engine.

£85,000 – £105,000 basic salary (dependent on experience) £8,000 per year car allowance + company profit related bonus scheme and benefits package.

Our client has engaged with Vidu VIP to commence the initial search.

Our team of dedicated consultants will be your first point of contact when applying for this role.

Your Mission:

As Multi Brand Franchise Development VP, you will lead the UK network growth agenda across our clients three UK brands.
You will own the strategic direction, performance and scalability of the network development strategy, ensuring the UK business develops a market-leading franchise recruitment and network expansion capability capable of delivering ambitious long-term growth targets.

Working closely with senior leadership teams, you will define national expansion priorities, improve recruitment performance visibility, strengthen forecasting and pipeline governance, and drive greater alignment across franchise development functions within the UK business.

This role operates at a strategic leadership level and works through franchise development leadership teams and brand operational functions to deliver network growth objectives. 

Key Responsibilities:

Strategic Network Expansion:

Define and execute the UK network expansion strategy across all three brands.
Develop long-term growth plans focused on territory optimisation, network density, market expansion and scalable franchise growth.
Identify and prioritise high-potential territories and white-space opportunities across the UK.
Support strategic initiatives relating to acquisitions, franchise resales, network optimisation and buy-back opportunities.

Acquire & Convert” Strategy Leadership:

Own the strategic direction, performance and scalability of the UK “Acquire & Convert” model across all brands.
Establish high-performing franchise acquisition and conversion frameworks designed to accelerate network growth and improve recruitment effectiveness.
Drive recruitment pipeline visibility, forecasting accuracy, conversion performance reporting and funnel governance across the UK business.
Ensure strong alignment between franchise marketing activity, lead generation performance and recruitment outcomes.
Continuously review and improve franchise recruitment strategy, value proposition, conversion approach and growth effectiveness.

Leadership & Performance Management:

Provide leadership, direction and support to franchise development leadership teams across the UK business.
Build a high-performance culture focused on accountability, growth, execution discipline and measurable results.
Establish clear reporting structures, KPI visibility and performance management disciplines across franchise development activities.
Lead regular growth performance reviews and strategic planning discussions with senior stakeholders.

Cross-Functional Collaboration:

Partner closely with Marketing, Finance, IT, Operations and Network Support functions to align growth initiatives and expansion priorities.
Support the continued development and effectiveness of CRM systems, reporting capabilities and recruitment performance tracking.
Ensure franchise development strategies are aligned to wider UK business objectives and long-term Group growth plans.

Strategic Governance & Reporting:

Own departmental forecasting, growth reporting and expansion performance visibility for senior leadership teams.
Present strategic growth plans, performance updates and expansion priorities to executive leadership stakeholders.
Ensure network development activities operate in alignment with company governance standards and strategic objectives.

Skills and experience required

Degree qualified in Business or related discipline preferred.

Proven senior leadership experience within franchise development, network expansion, multi-site growth or territory development environments.

Strong commercial and strategic planning capability with experience scaling franchise or multi-location networks.

Demonstrated success building and improving franchise acquisition and conversion strategies.

Proven ability to lead, influence and develop high-performing leadership teams.

Strong analytical capability with experience using KPI reporting, forecasting and data-led performance management.

Excellent communication, stakeholder management and leadership skills.

Experience operating within fast-paced, growth-focused and performance-led environments.

Strong organisational and execution capabilities with a strategic mindset.

Advanced Excel and reporting capability required.

Willingness to travel nationally as required.