Between 2020 and 2024, the logistics sector was hit by some of the most significant challenges in modern supply chain history. The pandemic, geopolitical uncertainty, labour shortages, and shifting consumer behaviour pushed transport networks to the brink.

But while these events exposed vulnerabilities, they also revealed a critical truth: the companies that came out stronger weren’t just operationally agile—they had the right people in place.

Disruption Highlighted the Talent Gap

When borders closed, demand surged, and systems stalled, many businesses found themselves scrambling to plug talent gaps. Operational staff, planners, customs experts, and drivers were in short supply—especially those with the flexibility and experience to work across multiple transport modes.

The result? Delays, inefficiencies, and missed opportunities.

Yet some businesses stayed ahead. Why? Because their teams could pivot. They had people with cross-modal experience, digital know-how, and the ability to stay calm under pressure. These weren’t just employees—they were resilience builders.

Strategic Hiring Is Now a Competitive Advantage

In a post-disruption landscape, logistics businesses are shifting their hiring mindset. It’s no longer about simply replacing a leaver or filling a vacancy. It’s about hiring for agility, scalability, and future growth.

Key traits employers are prioritising include:

  • Cross-modal understanding (e.g. road + sea, or rail + air)
  • Adaptability to change
  • Digital fluency with logistics tech
  • Strong communication and problem-solving skills

This kind of talent helps businesses stay flexible, compliant, and competitive—especially when the unexpected hits.

How Vidu Supports Future-Focused Hiring

At Vidu, we specialise in video-first recruitment for logistics roles across road, rail, sea, and air. Our approach connects businesses with interview-ready candidates who are prepared to perform—not just on paper, but in practice.

With video CVs, you get a clear, human-first impression of every applicant—helping you make faster, smarter decisions.

We work closely with clients to understand their business model, growth goals, and operational needs—so the candidates we put forward are already aligned with your environment.

Build a Resilient, Multi-Modal Team

The past few years have shown us that disruption can come from anywhere. But with the right people, your business won’t just survive—it will thrive.

Ready to hire talent that adds value from day one? Let’s talk.

More articles